18-19 october 2023

How do we
ensure the quality of the fair?

We strive to create as relevant and important a meeting place for the entire electricity and lighting industry as possible. Program points, focus areas and other activities must be arranged in line with the industry’s development and expectations. To ensure that this happens, we have a close collaboration with our Advisory Board.

Mia Bruér

Marketing Manager, Flux

I have 30 years of experience from the lighting industry, where I run Flux AB together with my husband. We are currently 25 people at the company and we both manufacture lighting and import solutions from a handful of major European producers. Today I have dual roles as an active salesperson and as a marketing manager.

Johan Lysholm

Marketing Manager, Installatörsföretagen

In my current role as marketing manager, I am responsible for sales, web shop, membership recruitment, product development, campaigns, framework agreements, and more at Installatörföretagen. I am also involved in the project, Elförlaget, which was started in 2008 with the idea of ​​being the publisher for everyone who works with electrical and telecommunications technology.

Hans Johansson

Sales Manager, ABB Electrification Sweden

With an education in Mechanical Engineering, I have worked for about 20 years at the company ABB and am a sales manager with a focus on the electrification of buildings.

Billy Fransson & Peter Fransson

Founder, Elektrikerpodden

Billy is 30 years old and currently works as a project manager in Trollhättan, but lives in Gothenburg, studied for an electrical license and will contribute with a great atmosphere and a lot of electrical knowledge. Peter is 36 years old and has a long history in the grocer, where he worked for about 10 years.

Thomas Wahlberg

Channel Marketing Manager, ELKO AB

I have worked in sales for 23 years with 17 years at ELKO in roles as specialist salesperson in telecom/data and then on to product manager in technology and control systems, which led me to my current role as Channel Marketing Manager with 100% focus on creating the company’s Swedish market plan and its implementation.

Johanna Sturnke

Channel Marketing Manager Professional, Signify

In December 2022, Johanna took on a new assignment at Signify as Channel Marketing Manager, Professional Trade Sweden. She is responsible for marketing activities towards the professional lighting channel with brands such as Philips and Interact. Johanna has most recently worked at TCL as Marketing Manager Nordics.

Anna Werner

CEO, Svensk Solenergi

In October 2019, Anna Werner took up her position as CEO of Svensk Solenenergi with overall responsibility for the operation and development of the business. She thus became the association’s first CEO. Anna Werner comes most recently from the Villaägarnas Riksförbund, where she was responsible for energy issues. Before that, she worked with energy and environment in buildings at the consulting company ÅF.

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